FOR IMMEDIATE RELEASE - JULY 2024

Introducing arre - and so much more.

We are excited to announce that TUO Accessories is rebranding to "arre." This change represents a significant step forward in our mission to enhance modern smart homes. Since our launch just a year ago, the positive response and support from our community have been truly inspiring.

When we founded TUO Accessories, our vision was clear: to create a more connected and intelligent home environment. Over the past year, we have listened to your feedback, learned from our experiences, and dedicated ourselves to delivering innovative and reliable products.

Today, we are thrilled to unveil our new brand, arre. This rebranding is not just about a new name; it reflects our renewed commitment to expanding our product offerings and exploring new opportunities. Under the arre brand, we will continue to provide high-quality smart home solutions, including advanced light switches, motion sensors, an innovative new wall outlet that is unlike anything on the market, a redesigned contact sensor that is 30% smaller, and much more. These exciting new products are all designed to make your home smarter and more secure.

Sam Gabbay, Co-Founder of arre, stated, "Our rebranding to arre symbolizes our growth and evolution. We are dedicated to pushing the boundaries of smart home technology and providing our customers with the best possible experience. This new chapter allows us to introduce a wider range of innovative products and strengthen our commitment to quality."

arre iOS app - coming Q4 of 2024

arre will maintain its dedication to quality and customer satisfaction and improve on the areas that we have come short starting with distribution. We have worked with our partners such as Nordic Semiconductor to radically improve the reliability and stability of our connections to the ecosystem hubs.

To those who have supported us from Day 1, you can know that existing products and software will continue to be supported with regular updates, ensuring seamless integration with the new arre lineup. Major improvements will be coming to our existing product line such as greatly improved battery life on our Smart Buttons (which is shipping in the new arre Smart Button) and Air Quality in our Temperature Sensor (coming fall of 2024).

Our arre Smart Lock has completed development and is going through final certifications, more information regarding this will be released in the coming weeks.

We would like to thank our customers for supporting us, trusting us and giving us the opportunities to create beautiful products. On the same note, we would like to thank our partners such as Nordic Semiconductor, DigiCert and the Connectivity Standards Alliance. We would not be where we are today without all your help and support.

 

Sam Gabbay

CEO & Co-founder

arre home LLC